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Why Outsource Outbound Calling? |
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Answer» Because it makes good business sense. It's more effective and in the long run can cost considerably less than doing it in house. Here's why: It gets results. Most salespeople don't do enough cold CALLING to keep their pipelines full or enough customer touch calling to ensure customer retention and add on sales. By outsourcing your calling you can be assured that you will be in the hunt for new sales opportunities and that existing customers won't get ignored, or worse, go to the competition. It saves you TIME. Advertising, Interviewing, hiring and managing an in-house calling team takes time and money. You have to interview a plethora of candidates to find the right people for the JOB. And, if you're doing your due DILIGENCE, you will be testing applicants and conducting extensive reference checking. It saves you money. In order to hire, maintain and motivate telephone Marketing Representatives you must provide attractive compensation plans complete with a competitive hourly wage, benefits package and incentive program. You must also have an experienced manager training, motivating and managing to ensure results. Not to mention the cost of office space, computers, and long distance charges. You'll also save because you pay only for hours worked on your campaign (no VACATION, holidays, sick days, worker's comp, etc.) It's fast. An outbound calling campaign can be launched in a matter of days with little effort on your part. And, you can turn campaigns on and off as your needs dictate. Training is a key factor in a successful outbound calling campaign. It takes time and a highly skilled marketing professional to train others on outbound calling best practices. And, training must be on going to keep everyone sharp and productive. It's hassle free. You don't have to worry about turnover. Losing a trained Marketing Representative can stifle your entire campaign and cost you greatly in missed opportunities. By outsourcing you won't jeopardize your campaign, or incur the cost of retraining. Because it makes good business sense. It's more effective and in the long run can cost considerably less than doing it in house. Here's why: It gets results. Most salespeople don't do enough cold calling to keep their pipelines full or enough customer touch calling to ensure customer retention and add on sales. By outsourcing your calling you can be assured that you will be in the hunt for new sales opportunities and that existing customers won't get ignored, or worse, go to the competition. It saves you time. Advertising, Interviewing, hiring and managing an in-house calling team takes time and money. You have to interview a plethora of candidates to find the right people for the job. And, if you're doing your due diligence, you will be testing applicants and conducting extensive reference checking. It saves you money. In order to hire, maintain and motivate telephone Marketing Representatives you must provide attractive compensation plans complete with a competitive hourly wage, benefits package and incentive program. You must also have an experienced manager training, motivating and managing to ensure results. Not to mention the cost of office space, computers, and long distance charges. You'll also save because you pay only for hours worked on your campaign (no vacation, holidays, sick days, worker's comp, etc.) It's fast. An outbound calling campaign can be launched in a matter of days with little effort on your part. And, you can turn campaigns on and off as your needs dictate. Training is a key factor in a successful outbound calling campaign. It takes time and a highly skilled marketing professional to train others on outbound calling best practices. And, training must be on going to keep everyone sharp and productive. It's hassle free. You don't have to worry about turnover. Losing a trained Marketing Representative can stifle your entire campaign and cost you greatly in missed opportunities. By outsourcing you won't jeopardize your campaign, or incur the cost of retraining. |
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