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What Are The Ingredients Of Secondary Research?

Answer»

Secondary data CONSIST of information that already exists somewhere, having been collected for another purpose. Secondary research is a good STARTING point and OFTEN helps to define problems and research objectives. In most CASES the company MUST also collect primary data.

Secondary data consist of information that already exists somewhere, having been collected for another purpose. Secondary research is a good starting point and often helps to define problems and research objectives. In most cases the company must also collect primary data.



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