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Define Green Marketing? |
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Answer» Green marketing is the marketing of products that are PRESUMED to be environmentally safe.Thus green marketing incorporates a broad range of ACTIVITIES, including product modification, changes to the production process, sustainable packaging, as WELL as modifying advertising. Green marketing is the marketing of products that are presumed to be environmentally safe.Thus green marketing incorporates a broad range of activities, including product modification, changes to the production process, sustainable packaging, as well as modifying advertising. |
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