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What Is A Channel Partner In Marketing? |
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Answer» A channel PARTNER is a company that PARTNERS with a MANUFACTURER or producer to MARKET and sell the manufacturer's products, services, or technologies. This is usually done through a co-branding RELATIONSHIP. A channel partner is a company that partners with a manufacturer or producer to market and sell the manufacturer's products, services, or technologies. This is usually done through a co-branding relationship. |
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